WNAM REPORT: In Kazakhstan, the arrival of spring is marked by one of the country’s most cherished and deeply rooted holidays—Nauryz. A festival of renewal, unity, and cultural heritage, Nauryz is celebrated not only in Kazakhstan but across Central Asia and the broader Turkic world. Originating from ancient Persian and Turkic traditions, it signifies the astronomical New Year, when day and night become equal, and nature awakens from its winter slumber. More than just a seasonal transition, Nauryz is a time for people to reconnect with their roots, strengthen communal ties, and reflect on the values of generosity, peace, and gratitude.
While Nauryz has been a part of the region’s history for millennia, Kazakhstan has taken a structured and evolving approach to its celebration. The country has developed a national framework for the holiday, ensuring that it extends beyond mere festivities to become a meaningful social and cultural event. The modern celebration of Nauryz spans over ten days—Nauryznama—with each day dedicated to a particular theme, promoting not just tradition but also societal well-being and national unity.
The festival begins on March 14 with Korisu Kuni, or Reunion Day, an age-old tradition particularly observed in Kazakhstan’s western regions. On this day, people visit family members, friends, and neighbors, exchanging warm wishes for the coming year. It is an occasion of heartfelt reconnection, reinforcing the importance of kinship and community. In recent years, the government and civil society have worked to institutionalize this tradition nationwide, organizing public events that encourage people to embrace the practice of greeting elders, reuniting with distant relatives, and expressing gratitude for past relationships. In the digital age, the celebration has also extended to social media, where public figures and influencers participate in challenges that highlight the essence of the day—rekindling ties and fostering togetherness.
Another key aspect of Nauryz is its emphasis on charity and social responsibility. A dedicated day for philanthropy, known as Qayrymdylyq Kuni, is observed on March 15, focusing on acts of kindness, community support, and assistance to those in need. Charitable organizations, corporations, and local governments come together to provide aid to vulnerable populations, from distributing social housing to visiting nursing homes and orphanages.
The festival also highlights family values and national traditions. On March 16, Shanyrak Kuni—named after the symbolic yurt dome representing the home—celebrates family heritage in Kazakhstan. Young couples receive blessings from elders in traditional ceremonies, while long-married couples are honored for their enduring commitment. Local governments distribute symbolic gifts to parents of newborns, reinforcing the idea that Nauryz is a celebration of life itself. The emphasis on continuity between generations underscores the country’s deep respect for its elders and the wisdom they pass down.
Kazakhstan’s approach to Nauryz also places special attention on culture and national identity. March 17 is dedicated to the arts, featuring exhibitions of traditional handicrafts, performances of historical ceremonies, and film screenings that explore Kazakhstan’s cultural legacy. In an era of globalization, where local traditions often face the risk of being overshadowed by foreign influences, these events serve as a reminder of the country’s unique artistic and historical wealth. This cultural revival extends into the realm of fashion, with March 18 designated as National Attire Day, encouraging citizens to embrace contemporary interpretations of traditional Kazakh clothing.
As Nauryz progresses, the focus shifts to themes of renewal and sustainability. The tradition of planting trees, long associated with the arrival of spring, is now actively promoted as part of Kazakhstan’s environmental consciousness. The idea that “new seedlings symbolize new ideas” has been gaining traction, linking ecological efforts with the broader narrative of national renewal, particularly on March 19, Renewal Day. The following day, March 20, is dedicated to traditional sports, reinforcing the importance of Kazakhstan’s rich nomadic heritage. March 21 strengthens national unity, leading to the grand culmination of the festival.
The heart of Nauryz, however, remains March 22, the main day of the holiday. Across Kazakhstan, cities transform into vibrant cultural hubs, with streets adorned in festive decorations, musicians performing traditional songs, and families gathering to share Nauryz kozhe, a symbolic dish that embodies abundance and prosperity. Large-scale events, including concerts, fairs, and theatrical performances, bring people together, reinforcing the holiday’s core message: unity in diversity.
The final day of the festival, March 23, is Purification Day, marked by a nationwide cleanup campaign that symbolizes renewal and a fresh start. Citizens across the country take part in environmental initiatives, emphasizing the responsibility of each individual to contribute to the collective well-being of society.
Yet, Nauryz is more than just a festival; it is a profound expression of Kazakhstan’s cultural ethos. The country’s modern approach to the holiday—integrating social responsibility, environmental awareness, and cultural preservation—demonstrates its commitment to ensuring that ancient traditions remain relevant in a contemporary world. It is a celebration that bridges past and present, reminding Kazakhs and the wider Central Asian community that, no matter how much the world changes, the values of unity, renewal, and kindness remain eternal.
As Kazakhstan continues to evolve, so too does its celebration of Nauryz. By intertwining tradition with progress, the country has set an example of how cultural heritage can not only be preserved but actively revitalized. In this way, Nauryz transcends the concept of a mere holiday—it stands as a living testament to the resilience, spirit, and enduring identity of the Kazakh people.