Jakarta (WNAM MONITORING): Indonesia’s Creative Economy Ministry projected three creative economy trends in 2025 that will reflect innovation by blending traditional values with modern approaches to meet market demands.
Minister Teuku Riefky Harsya stated that the first projected trend would focus on local products encapsulated in the “Local is the new Luxury” slogan.
“It emphasizes our pride in Indonesian products and culture with a world-level standard,” Harsya stated, as quoted from the ministry’s written statement on Saturday.
He predicted that experiential culinary experiences offering new sensations and discoveries for people while exploring Indonesia’s food and culinary diversity will be the second major trend in 2025.
The minister revealed that the third projected trend would be a fashion revolution, with an emphasis on sustainability and a more environmentally friendly fashion industry in Indonesia, so producers are expected to use more natural-based materials in their products.
“All these trends reflect the direction of creative economy development, which is orientated toward innovation, sustainability, and cultural relevance in the digital era,” Harsya elaborated.
The projected trends are expected to help the nation’s creative economy sector contribute up to 8.37 percent to the nation’s gross domestic product (GDP) by 2029, as dictated in the National Long-term Development Plan (RPJMN).
The plan also projected long-term national creative economy industry export growth at 5.96 percent, investment growth at 8.08 percent, and the creation of jobs for 27.66 million people.
Meanwhile, the Indonesian government recorded national exports for the creative economy industry reaching US$12.36 billion by the first half of 2024, a significant increase from US$540 million recorded during the same period in 2023.
Indonesia’s creative economy product exports were dominated by fashion products, US$6.77 billion; followed by craft products, US$4.76 billion; and culinary products, US$830 million.
